January 16, 2026
PHOTOS
The brand new Apple Sainte‑Catherine opens at present in Montreal
The reimagined retailer displays Apple’s dedication to downtown Montreal, reviving a historic constructing and doubling in dimension
At present, the brand new Apple Sainte-Catherine opens its doorways for patrons in a reimagined area. Located in a historic constructing on the colourful nook of Sainte-Catherine Road West and Rue de la Montagne, Apple Sainte-Catherine greater than doubles the scale of the shop’s earlier location, increasing Apple’s presence in downtown Montreal. The shop showcases Apple’s improvements in services whereas inviting clients to expertise best-in-class assist from extremely educated Apple Specialists in a superbly redesigned area.
“For almost 20 years, we’ve been proud to be a part of the downtown Montreal group, whose spirit of creativity and innovation continues to encourage us,” stated Deirdre O’Brien, Apple’s senior vice chairman of Retail and Individuals. “We’re extremely excited to construct on this long-standing relationship and create a vacation spot the place our clients can expertise the easiest of Apple, from our revolutionary merchandise to the professional care and assist of our wonderful group.”
Apple Sainte-Catherine has been thoughtfully designed to create an inviting area the place everyone seems to be welcome. The shop gives different tables and seating heights, in addition to entry routes that give wheelchair customers more room to navigate. The façade of the shop blends historic Saint-Marc stone from Quebec with native granite, whereas native copper artisans extensively restored the cornice that tops the constructing.
Towards the again of the shop, the devoted Apple Pickup space makes it simple for patrons to make a purchase order on the Apple Retailer on-line and accumulate their merchandise in retailer at a time that’s handy for them, whereas the Genius Bar offers assist from trusted Apple Specialists. Prospects may also obtain assist that’s solely obtainable at Apple retail, together with personalised buying periods with Apple Specialists, versatile month-to-month financing choices, aggressive trade-in values, and professional steering.
With free At present at Apple periods, contributors can learn to body a shot, edit a video, or get began with Apple Intelligence on iPhone, iPad, and Mac. At present at Apple additionally gives periods that train the fundamentals of utilizing assistive applied sciences and options equivalent to VoiceOver on iPhone and iPad.
At Apple Sainte-Catherine, the almost 200-person group of extremely educated Specialists collectively converse dozens of languages. They’re able to welcome clients and share new suggestions to assist them profit from their units.
To have a good time the opening, Montreal-based illustrator and designer Catherine Potvin might be main reside artwork demos on iPad on Friday, January 16, and Saturday, January 17. At choose occasions on each days, clients can obtain an illustration from Potvin drawn on their Apple retail luggage.
Apple has operated in Canada for greater than 40 years and at the moment has 28 retail shops throughout the nation, together with 5 in Quebec. Prospects are inspired to take a inventive journey throughout Quebec by exploring movie, TV, music, books, podcasts, and apps created domestically; hearken to a curated Apple Music Sainte-Catherine playlist; and join At present at Apple periods.
Press Contacts
Neema Mungai
Apple
Apple Media Helpline