March 24, 2026
UPDATE
Introducing Apple Enterprise — a new all‑in‑one platform for companies of all sizes
Apple Enterprise combines built-in cell machine administration, enterprise electronic mail and calendar providers with customized area assist, and a strong new choice to achieve native prospects
Apple as we speak introduced Apple Enterprise, a brand new all-in-one platform that features key providers firms must effortlessly handle gadgets, attain extra prospects, equip group members with important apps and instruments, and get assist from consultants to run and develop effectively and securely. Apple Enterprise options built-in cell machine administration, serving to companies simply configure worker teams, machine settings, safety, and apps with Blueprints to shortly get began. As well as, prospects can now arrange enterprise electronic mail, calendar, and listing providers with their very own area identify for seamless and elevated communication and collaboration. And Apple Enterprise may also help thousands and thousands of firms develop their attain and join with native prospects throughout Apple Maps, Mail, Pockets, Siri, and extra, together with a brand new choice coming this summer season that can allow companies within the U.S. and Canada to position native advertisements in Maps throughout key search and discovery moments. Apple Enterprise will probably be obtainable beginning Tuesday, April 14, in additional than 200 nations and areas.1
“Apple Enterprise is a major leap ahead in our decades-long dedication to serving to firms of all sizes leverage the ability of Apple services and products to run and develop,” stated Susan Prescott, Apple’s vp of Enterprise and Training Advertising. “We’ve unified Apple’s strongest enterprise choices into one easy, safe platform, delivering key options for organizations in each stage and sector, together with built-in machine administration, collaboration instruments, and extra methods to achieve new prospects. We are able to’t wait to see how Apple Enterprise helps firms spend extra time specializing in what they love and connecting deeply with their communities.”
Constructed-In Cellular Machine Administration
Apple Enterprise provides built-in cell machine administration (MDM), facilitating a complete view of a company’s Apple gadgets, settings, and extra from a single interface. Beforehand obtainable as a subscription inside Apple Enterprise Necessities within the U.S., Apple Enterprise is designed to make IT simple — together with for small companies with out devoted IT sources. Apple Enterprise contains new Blueprints to simply arrange gadgets with preconfigured settings and apps, making certain consistency and safety and enabling zero-touch deployment for workers, in order that new Apple merchandise are able to exit of the field.2
Apple Enterprise contains choices to buy upgraded iCloud storage and assist with AppleCare+ for Enterprise, and a companion Apple Enterprise app will enable staff to put in apps for work, view colleague contact info, and request assist whereas on the go.3
Apple Enterprise expands the provision of Apple Enterprise Supervisor to greater than 200 nations and areas, and helps extra machine administration options, together with:
- Managed Apple Accounts: Firm information stays safe whereas worker information stays non-public, with cryptographic separation of labor and private information on gadgets. Apple Enterprise allows automated Managed Apple Account creation for brand new staff via integration with an identification service supplier, together with Google Workspace, Microsoft Entra ID, and extra.
- Worker administration: Create person teams by perform or group to assign apps and roles. Organizations may create customized roles to handle entry precisely the way in which they need.
- App distribution: Simply purchase and distribute apps to staff and groups via the App Retailer.
- Admin API: Simplify giant deployments with API entry to machine, person, audit, and MDM service information.
New Methods to Handle Productiveness and Collaboration
Apple Enterprise introduces totally built-in electronic mail, calendar, and listing providers which are designed to make it seamless to start out a brand new enterprise with knowledgeable identification. Companies can deliver their very own customized area identify or buy a brand new one via Apple Enterprise, serving to founders elevate communication and collaboration. These providers streamline operations, with scheduling instruments like calendar delegation and a built-in firm listing to make it simple for workers to attach with person teams and personalised contact playing cards.
Enhanced Discoverability in Apple Maps
On daily basis, customers select Apple Maps to find and discover locations and companies round them. Starting this summer season within the U.S. and Canada, companies can have a brand new strategy to be found through the use of Apple Enterprise to create advertisements on Maps. Advertisements on Maps will seem when customers search in Maps, and might seem on the high of a person’s search outcomes based mostly on relevance, in addition to on the high of a brand new Prompt Locations expertise in Maps, which is able to show suggestions based mostly on what’s trending close by, the person’s latest searches, and extra. Advertisements will probably be clearly marked to make sure transparency for Maps customers.
Advertisements on Maps builds on Apple’s broader privacy-first method to promoting, and maintains the identical privateness protections Maps customers get pleasure from as we speak. A person’s location and the advertisements they see and work together with in Maps should not related to a person’s Apple Account. Private information stays on a person’s machine, will not be collected or saved by Apple, and isn’t shared with third events. When Apple Enterprise is accessible in April, companies might want to first declare their location on Maps. As soon as advertisements on Maps is accessible, companies will be capable of entry a totally automated expertise of making advertisements via Apple Enterprise in a couple of easy steps. Present Apple Advertisements advertisers and companies can even have the choice to e book advertisements via their present Apple Advertisements expertise, which is able to provide extra customization choices for his or her advert campaigns.
Model and Location Options in One Handy Place
Model administration instruments beforehand obtainable in Apple Enterprise Join will now be obtainable via Apple Enterprise, making it simpler than ever for companies to arrange and handle how their model and places seem throughout Apple providers and apps.
- Model profiles: Handle model identify, emblem, and key particulars persistently throughout Apple Maps, Pockets, and different options and apps.
- Wealthy place playing cards: Customise with pictures, detailed location info, hours, and different helpful particulars that show throughout Apple Maps, Safari, Highlight, and extra.
- Showcases and customized actions: Spotlight offers, particular provides, new merchandise, or seasonal objects on place playing cards in Maps. Add customized actions like order or reserve to direct prospects to a most well-liked web site or app.
- Location insights: Achieve invaluable insights into how prospects uncover and work together with companies on Maps, together with search, views, and faucets on actions.
- Branded communications: Show branding prominently within the Mail app and on iCloud Mail to extend consciousness. Branding will show with tracked orders in Pockets for a extra recognizable buyer expertise.
- Faucet to Pay on iPhone: Construct belief by displaying a model emblem and identify on the fee display when accepting funds immediately on iPhone.
Pricing and Availability
- Beginning April 14, Apple Enterprise will probably be obtainable as a free service within the U.S. and 200+ nations and areas to new and present customers of Apple Enterprise Join, Apple Enterprise Necessities, and Apple Enterprise Supervisor. For extra info, go to enterprise.apple.com/preview.
- Advertisements on Apple Maps will probably be obtainable to companies beginning this summer season within the U.S. and Canada. Advertisements will seem within the Maps app on iPhone and iPad. For extra info, go to advertisements.apple.com/maps.
- Apple Enterprise Necessities, Apple Enterprise Supervisor, and Apple Enterprise Join will now not be obtainable as soon as Apple Enterprise launches. Enterprise Necessities prospects will now not be charged their month-to-month service payment for machine administration after April 14. Current Enterprise Join information — together with claimed places, place card info, pictures, group info, account particulars, and extra — will mechanically migrate to Apple Enterprise at launch.
- The Apple Enterprise companion app, together with electronic mail, calendar, and listing options, would require iOS 26, iPadOS 26, or macOS 26.
- Clients within the U.S. should buy extra iCloud storage as much as 2TB per person, beginning at $0.99 per person per 30 days. AppleCare+ for Enterprise protection is accessible per machine or per person, beginning at $6.99 per 30 days, or $13.99 per 30 days per person for as much as three gadgets.
- Apple Enterprise is accessible globally; sure options could also be obtainable in choose nations and areas. See enterprise.apple.com/preview for extra particulars.
- Zero-touch deployment is accessible when gadgets are bought via Apple or Apple Licensed Resellers.
- Further iCloud storage and AppleCare+ for Enterprise can be found as extra paid choices.
Press Contacts
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Apple
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Apple
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Apple
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