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Tuesday, May 12, 2026

Citi reiterates Apple inventory purchase ranking, boosts value goal


Regardless of the continuing management turmoil and AI uncertainty, Citi’s analysts raised the worth goal on Apple’s inventory from $315 to $350. Right here’s why.

iPhone gross sales efficiency and AI outlook poised to push refill

As reported by CNBC, Citi’s analysts maintained the “purchase” ranking for Apple’s inventory, and lifted the worth goal to $350, up from $315.

Based mostly on at this time’s shut at $277.18, a $350 value goal would imply a 26.3% enhance. Citi’s analysts predict it will occur on account of elevated iPhone gross sales, “as many purchasers are due for upgrades after years with the identical units,” per CNBC’s report.

The value goal hike comes on the heels of a current IDC report that elevated the iPhone’s transport forecast for 2025 to six.1%, up from their earlier forecast of three.9%.

It additionally comes after Apple’s final quarterly outcomes, the place CEO Tim Cook dinner was very optimistic in regards to the preliminary knowledge relating to iPhone 17 gross sales. IDC and Counterpoint Analysis have additionally launched current reviews reiterating this success.

Citi additionally cited the prospect that Apple’s cope with Google will lastly ship a number of the AI options introduced throughout final 12 months’s WWDC, which have but to materialize.

In accordance with CNBC, Citi’s analysts stated:

We imagine the partnership might allow Apple to ship a extra highly effective Siri as promised whereas giving the corporate time to maintain creating its personal mannequin.

Over the previous few months, Apple’s inventory has been recovering from an in any other case unfavorable 2025, marked by a pointy decline throughout Trump’s commerce wars in early April and the uncertainty that adopted.

From August onward, Apple’s expanded $600 billion U.S. dedication appeared to ease strain from Washington, and helped elevate investor confidence. Since then, Apple’s inventory has gained roughly 30%, reaching a 13.7% achieve year-to-date.

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