Posted by Nick Sharma – Product Supervisor, Google Play
At Google Play, we’re keen about serving to folks uncover experiences they’ll love whereas empowering builders such as you to convey your concepts to life and construct profitable companies. At this yr’s Google I/O, we shared our newest developments that can provide help to purchase and have interaction customers, optimize your income, and reinforce belief with safe, high-quality experiences.
In case you missed this yr’s occasion, try our recap video beneath, or learn on for our high 3 bulletins.
#1: Enhanced retailer listings: Extra methods to achieve the best viewers
Your retailer itemizing is usually your first likelihood to make impression and purchase new customers. You’ll be able to already tailor your retailer itemizing in a variety of methods to optimize your conversions for various audiences.
- Now, you may also create listings based mostly on what customers seek for. Tailoring your retailer listings by search key phrases won’t solely make itemizing content material extra related, it may possibly additionally provide help to goal customers actively looking for the advantages your app supplies.
- Undecided what key phrases to decide on? Play Console will now offer you key phrase strategies for probably impactful retailer listings.
Enhance your retailer itemizing’s relevance and conversions by displaying content material tailor-made to customers by search key phrases
#2: Expanded cost choices: Extra methods for purchasers to pay on your content material
Our intensive cost technique library, which incorporates conventional cost strategies like bank cards and over 300 native types of cost in additional than 65 markets, continues to develop.
- We enabled Pix in Brazil, permitting you to supply thousands and thousands of consumers their most popular cost technique.
- We additionally enhanced help for UPI in India to streamline subscription purchases.
- With our new installment subscriptions characteristic, you may provide clients the choice to pay over time for long-term subscriptions, serving to improve your signups and lifelong worth.
Installment subscriptions at the moment are accessible for customers in Brazil, France, Italy, and Spain
#3: SDK Console enhancements: Construct high-quality and safer app experiences
We’re making it simpler to construct high-quality and safer app experiences with enhancements made attainable by SDK Console.
- Now you can get higher steering on how you can repair crashes or errors in Android Studio and obtain notifications from SDK house owners about non-compliant variations in Play Console.
- Plus, you may share crash or ANR information with SDK house owners immediately by means of Play Console.
Builders can now share crash or ANR information with SDK house owners in Play Console
That’s it for our high 3 bulletins, there’s a lot extra to find from this yr’s occasion. Take a look at this weblog publish for extra Google Play bulletins at this yr’s Google I/O.