
March 18, 2026
PHOTOS
Apple hosts fiftieth anniversary celebrations all over the world
On March 13, Apple kicked off celebrations for its fiftieth anniversary with a particular efficiency by 17-time Grammy Award-winning artist and producer Alicia Keys at Apple Grand Central in New York Metropolis. Keys delivered an unimaginable set of her timeless songs from the venue’s iconic steps. iPhone 17 Professional introduced the power and intimacy of the occasion to life.
All through the month, the corporate is commemorating the milestone all over the world. Every gathering highlights human creativity and ingenuity in motion, and showcases the exceptional issues folks can do after they have the fitting Apple merchandise of their arms.
Apple Taikoo Li Chengdu, China
Chris Lee, a outstanding determine in Chinese language popular culture, is an artist who will not be afraid to experiment. As a singer, songwriter, and actor, she has made vital contributions to the leisure trade, successful greater than 260 music awards at residence and overseas. Recognized for mixing pop, digital, and various sounds, Lee has launched a number of platinum albums accompanied by mind-blowing visible tasks and stage ideas.
Over a 20-year profession, Lee has remained true to her inventive roots. Early on, she cited Apple’s iconic “Suppose Completely different” marketing campaign as a inventive inspiration — an affect that fed into her pioneering musical expression, dynamic stage presence, and forward-looking aesthetic. Immediately, she stands as an iconic cultural determine spanning music, trend, and the humanities.
Apple Grand Central, New York
An artist who transcends style and time, Alicia Keys is the human embodiment of efficiency, producing, storytelling, and innovation. With a number of a long time within the trade below her belt, Keys has by no means stopped pondering completely different.
Keys turned one of many first artists to launch her catalog in Spatial Audio on Apple Music and headlined an Apple Music Dwell efficiency. In 2024, Alicia Keys: Rehearsal Room was among the many first Apple Immersive experiences for Apple Imaginative and prescient Professional, providing followers a novel glimpse into her inventive course of throughout an intimate rehearsal session.
Apple Myeongdong, Seoul
Ok-pop sensation CORTIS solely debuted final summer season, however the group has already taken the world by storm. Their 2025 debut EP, Colour Exterior the Traces, is a testomony to their mission of redefining artistry, and selling self-expression. The group joined followers at Apple Myeongdong for a particular dialog about their journey as artists and stunned company with a efficiency of three songs, together with “YOUNGCREATORCREW” from their upcoming album.
Early of their profession, the group appeared on The Zane Lowe Present on Apple Music Radio, serving to them construct a loyal fanbase all over the world. Not too long ago, CORTIS launched an Apple Immersive music expertise for Apple Imaginative and prescient Professional, providing followers unprecedented entry as they rehearse the choreography for his or her monitor “GO!”
Keep tuned for extra updates.
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