Over the previous few years, Apple has overhauled its complete product vary, together with transitioning the Mac from Intel to its personal processors, introducing the powerful Apple Watch Extremely, including a brand new Plus mannequin to the iPhone lineup, and introducing a brand-new product class – the Imaginative and prescient Professional headset.
In 2025 there’s much more change coming, with a brand new ‘Air’ iPhone rumored, a mysterious HomeHub show, an extended overdue Mac Professional replace, and way more. Learn on to seek out out what’s coming from Apple in 2025.
On this article, we check out what new merchandise we count on Apple to launch all through 2025 and past. We have now investigated each rumor and development we might discover to carry you our predictions. Learn on to seek out out what may very well be in retailer.
New Apple merchandise launched to this point in 2025
Earlier than we start with the predictions, right here’s a fast take a look at what Apple launched to this point in 2025:
Apple’s 2025 new merchandise to this point
Foundry
What else is predicted in 2025? Varied merchandise haven’t been up to date for a very long time – particularly the Mac Professional (which by no means even acquired an M3 replace). So an replace to the Mac Professional is anticipated for 2025, maybe at WWDC in June, however what else is coming from Apple?
Within the sections under we’ve cut up merchandise into classes together with Mac, iPad, iPhone, and a few new product classes. Learn on to seek out out what to anticipate at Apple’s subsequent occasion and all through 2025.
New iPhones
Foundry
A brand new set of iPhones arrived at Apple’s iPhone occasion on September 9, 2024 after which the iPhone 16E arrived on February 19. What’s subsequent for the iPhone? We may be fairly sure {that a} new iPhone will arrive in September 2025, because it at all times does.
iPhone 17, iPhone 17 Professional and iPhone Air!
The rumors recommend there shall be a brand new addition to the iPhone 17 line up in 2025. In September, Apple can also be anticipated to introduce a brand new mannequin: the iPhone 17 Air which can carry a recent design and new options.
Learn: iPhone 17 rumors for the most recent data we’ve got.
When? September 2025
iPhone 17e
The iPhone 17e, however, isn’t anticipated till early 2026. The iPhone 16e was launched in February 2025.
Issues might change later in 2026. The iPhone 18 Professional might launch that September, however Apple might delay the iPhone 18 and launch that handset alongside the iPhone 18e within the spring of 2027, based on some reviews.
When? Spring 2026
New Macs
Apple
The M4 Macs have arrived, so now Apple shall be seeking to roll out the M5 chip. However there may be one Mac nonetheless ready for an M4: the Mac Professional. We assume Apple is creating the M4 Extremely for the Mac Professional and that it’s going to arrive this yr. Right here’s what you may count on from the Mac lineup for the rest of 2025:
M4 Extremely Mac Professional
Earlier in 2025 Apple up to date the Mac Studio with an M4 Max, however the M4 Extremely replace didn’t occur, as a substitute Apple made an M3 Extremely chip only for the Mac Studio. So the place does that depart the M4 Extremely Mac Professional?
We assume that Apple is both experiencing issue with the M4 Extremely, or it has determined to additional separate the Mac Studio and Mac Professional by reserving the perfect chip for the Mac Professional.
We don’t count on Apple to alter anything with the M4 Extremely aside from Thunderbolt 5 implementation, however we do count on to see it fairly quickly. Learn: M4 Mac Professional rumors for extra data.
When? June 2025 at WWDC
M5 MacBook Professional
Apparently work on the M5 chip was underway as early as January 2025 and the M5 MacBook Professional shall be arriving on the finish of 2025 (most likely in October as common). The iPad Professional stands out as the first to get the M5 chip although (extra within the iPad part under). Learn: M5 MacBook Professional: The whole lot it’s good to know.
When? October 2025
M4 Extremely Mac Studio
The Mac Studio was up to date in March 2025 when it gained an M4 Max and an M3 Extremely chip. Will the Mac Studio get an M4 Extremely when the Mac Professional does? Most likely not right away.
When? TBC
iMac Professional
The M4 iMac delivered some new coloration hues, nevertheless it nonetheless has a 24-inch display screen. Apple discontinued the 27-inch iMac means again in 2022 when the Studio Show arrived, and there have been rumors ever since that Apple is engaged on a brand new large-screen iMac.
Apple is claimed to be engaged on a brand new “Professional” model of the iMac, a return of the 27-inch iMac Professional maybe, and even bigger. There are sufficient rumors to imagine that Apple is certainly engaged on such an iMac, although it’s unclear whether or not it is going to arrive in 2025 or later. Learn: Bigger iMac Professional rumors.
When? TBC
M5 MacBook Air
We don’t count on to see the M5 model of the MacBook Air till spring 2026, and we don’t count on a lot to alter aside from the processor.
Learn: M5 MacBook Air: What it’s good to know
When? Spring 2026
New AirPods
Foundry
The AirPods Max and AirPods Professional have had minor updates since they launched just a few years in the past, however the subsequent era has but to materialize. Will they get a full replace in 2025?
The wait for brand spanking new AirPods Professional might stretch past 2025, however hopefully now. Once they arrive, they might supply new health-related options once they arrive. As for the AirPods Max, there’s a lot Apple wants to handle right here.
Learn: New AirPods rumors for extra data.
When? September 2025
New Apple Watch
Mahmoud Itani / Foundry
The Apple Watch Collection 10 arrived in September 2024, with a barely bigger display screen, however there was no generational replace for the Apple Watch Extremely or the Apple Watch SE. Apple will certainly launch a brand new Apple Watch in 2025 together with new Apple Watch Extremely and SE fashions.
The Apple Watch Extremely might acquire the flexibility to ship emergency texts through satellite tv for pc. We might additionally see blood strain monitoring on the brand new Watches in 2025.
Some reviews say Apple might transfer the Apple Watch SE launch to spring.
Learn: Apple Watch Collection 11
When? September 2025
New iPads
Dominik Tomaszewski/IDG
Virtually the entire iPad vary acquired a refresh in 2024, with the brand new iPad Air and iPad Professional in Might and the iPad mini in October. The iPad lastly acquired an replace in March 2025 (albeit a pointless one because it nonetheless doesn’t help Apple Intelligence) and the iPad Air acquired upgraded to the M3 chip on the similar time. So, what’s subsequent?
M5 iPad Professional
The M5 chip is, apparently, set to reach within the iPad Professional in September 2025, a month earlier than it arrives within the MacBook Professional. Though later rumors recommend that the replace will come after the MacBook Professional… Maybe each on the similar time? Learn: M5 iPad Professional: The whole lot it’s good to know.
When? September/October 2025
New product classes
If Apple was by no means to innovate away from the merchandise it makes proper now it may very well be left behind as expertise progresses. It’s no shock subsequently that the corporate is engaged on varied new areas. We don’t count on these to land in 2025, however rumors recommend that a few of them nonetheless might arrive sooner quite than later.
HomePod with display screen
Foundry
We do hope there may be some fact within the rumors that Apple is engaged on a HomePod with a display screen. We’ve at all times mentioned {that a} display screen would make the HomePod infinitely extra usable, however maybe we’re the one ones who hate having to speak to our speaker and management the HomePod through an iPhone (which generally is a drain on the battery).
A display screen would lengthen the makes use of of the HomePod past audio into visible – so you might watch podcasts and information reviews and YouTube movies, however most usefully talk through FaceTime.
Thus far all Apple has executed is introduced again the full-size HomePod that it faraway from sale.
Learn: HomePod with display screen rumours.
When? 2025
HomeHub for the good house
Presumably related to the HomePod with display screen rumors are claims that Apple has massive plans for the good house and is engaged on a variety of HomeHub associated merchandise. One is claimed to be an iPad like good shows that help you management your house gadgets vis HomeOS software program. One other system is claimed to mount a digital camera on a robotic arm that may observe you round!
When? Late 2025, 2026
Cheaper Imaginative and prescient Professional
The Imaginative and prescient Professional is pricy and a bit of cumbersome, however Apple is claimed to be at work on two up to date fashions: a cheaper Imaginative and prescient Professional, and one other high-end mannequin. Maybe “Imaginative and prescient Professional 2” and “Imaginative and prescient Air?”
There may very well be 4 new AR/VR merchandise coming in 2025, based on Bloomberg’s Mark Gurman. These might embrace a less expensive Imaginative and prescient Professional mannequin (at $2,000).
When? TBC
Apple Automobile
For those who had been hoping for a bodily Apple Automobile put together to be dissatisfied. Apple has cancelled the Apple Automobile undertaking after a couple of decade of improvement. However this doesn’t imply there isn’t a future for Apple’s car-related analysis.
A second main iteration of CarPlay might takes issues past maps and music to the following degree, giving customers full management over issues like local weather management contained in the automobile. Apple apparently desires to revolutionize the automobile consumer interface and make it extra user-friendly, handy and practical.
Learn: The Apple Automobile is lifeless. The place does that depart Apple’s auto ambitions?
New Apple merchandise that launched in 2024
Right here’s a fast take a look at what Apple launched in 2024:
What Apple launched in 2023
Apple hit the bottom working in 2023 and closed the yr with the Imaginative and prescient Professional, though it didn’t arrive till 2024:
What Apple launched in 2022
What Apple launched in 2021
- HomePod mini in new colours
- MacBook Professional with M1 Professional and M1 Max
- AirPods (third era)
- Apple Watch Collection 7
- iPhone 13-series
- iPad mini (sixth era)
- iPad (ninth era)
- iMac M1
- iPad Professional M1(third and fifth era)
- Apple TV 4K (2nd era)
- AirTag
What Apple launched in 2020
- AirPods Max
- MacBook Air M1
- 13-inch MacBook Professional M1
- Mac mini M1
- iPhone 12-series
- HomePod mini
- iPad Air (4th era)
- Apple Watch SE
- iPad (eighth era)
- Apple Watch Collection 6
- 27-inch iMac (Intel)
- 13-inch MacBook Professional (Intel)
- iPhone SE
- MacBook Air (Intel)
- iPad Professional (2nd and 4th era)
For details about what Apple launched within the decade earlier than that learn: