
July 18, 2024
UPDATE
New Apple Immersive Video collection, movies, concert events, and extra set to premiere on Apple Imaginative and prescient Professional starting July 18
Apple Imaginative and prescient Professional customers will expertise breathtaking collection, movies, and extra spanning action-adventure, documentary, music, scripted, sports activities, and journey
Beginning this week, Apple is releasing all-new collection and movies captured in Apple Immersive Video that may debut completely on Apple Imaginative and prescient Professional. Apple Immersive Video is a outstanding storytelling format that leverages 3D video recorded in 8K with a 180-degree area of view and Spatial Audio to move viewers to the middle of the motion.
Boundless, a brand new collection that invitations viewers to expertise once-in-a-lifetime journeys from wherever they’re, premieres at 6 p.m. PT immediately, July 18, with “Sizzling Air Balloons.” The following installment of Wild Life, the character documentary collection that brings viewers up near among the most charismatic creatures on the planet, premieres in August. Elevated, an aerial journey collection that whisks viewers round iconic vistas from staggering heights, will launch in September.
Later this yr, customers can get pleasure from particular performances that includes the world’s largest artists, beginning with an immersive expertise from The Weeknd; the primary scripted Apple Immersive quick movie, Submerged, written and directed by Academy Award winner Edward Berger; a behind-the-scenes and on-the-court view of the 2024 NBA All-Star Weekend; and Massive-Wave Browsing, the primary installment of a brand new sports activities collection with Purple Bull.
“Apple Immersive Video is a groundbreaking leap ahead for storytelling, providing Apple Imaginative and prescient Professional customers outstanding experiences with an unparalleled sense of realism and immersion,” mentioned Tor Myhren, Apple’s vice chairman of Advertising Communications. “From hovering over volcanoes in Hawaii and browsing large waves in Tahiti, to having fun with performances by the world’s largest artists and athletes from all-new views, Apple Immersive Video revolutionizes the way in which individuals expertise locations, tales, sports activities, and extra by making viewers really feel like they’re actually there. It’s the subsequent technology of visible storytelling, and we’re excited to convey it to extra individuals all over the world.”
Boundless
With Boundless, viewers embark on the journeys they’ve solely dreamed of as they meet inspiring individuals in extraordinary locations. In “Sizzling Air Balloons,” viewers take to the skies over the otherworldly panorama of Cappadocia, Türkiye. Within the subsequent episode, “Arctic Browsing,” accessible this fall, viewers can stream with a gaggle of intrepid surfers who’ve moved to a frigid area north of the Arctic Circle searching for wintry waves.
Wild Life
This August, Apple releases the second episode of Wild Life, which takes viewers to Kenya’s Sheldrick Wildlife Belief, the place orphaned elephants discover their footing within the care of their keepers, frolic in frothy mud baths, and kind a selected household with one another, their human companions, and the wild elephants that roam the lands past. Later this yr, viewers will courageous the deep with a daring group of divers within the Bahamas, who come face-to-face with apex predators and uncover creatures way more advanced than typically portrayed.
Elevated
Within the inaugural episode of Elevated, an aerial journey collection that premieres this September, viewers will fly above volcanoes, climb up and over waterfalls, and uncover untold pure wonders internationally’s longest island chain, Hawaii. Within the subsequent episode, accessible later this yr, viewers will expertise a crisp autumn in New England, with a surprising journey alongside winding coastlines and above breathtakingly lovely rivers.
Submerged
Submerged, the primary scripted quick movie captured in Apple Immersive Video, will premiere this fall. Set throughout World Struggle II, the action-adventure story brings viewers aboard a submarine because the vessel’s sailors battle to outlive a lethal torpedo assault. Written and directed by Academy Award winner Edward Berger, Submerged showcases the distinctive storytelling capabilities which can be solely attainable with Apple Immersive Video on Apple Imaginative and prescient Professional.
2024 NBA All-Star Weekend
This fall, basketball followers will get pleasure from a novel perspective of the 2024 NBA All-Star Weekend in Indianapolis with an immersive quick movie that options the Rising Stars, the Slam Dunk contest, the first-ever NBA vs. WNBA 3-Level Problem with Sabrina Ionescu and Stephen Curry, and the All-Star Recreation.
An Immersive Expertise from The Weeknd
The Apple Music Award-winning and seven-time diamond-certified artist The Weeknd returns to the highlight with an immersive expertise that may premiere completely on Apple Imaginative and prescient Professional later this yr.
Purple Bull: Massive-Wave Browsing
Viewers will really feel the ability of the ocean like by no means earlier than as elite surfers try to journey the barrel of the heaviest wave on this planet off the distant coast of Teahupo’o, Tahiti. This piece is filming this summer time and will probably be accessible later this yr.
Empowering Filmmakers with New Instruments for Apple Immersive Video
Apple and Blackmagic Design will empower skilled filmmakers to convey their artistic visions to life with a brand new manufacturing workflow for Apple Immersive Video, together with a brand-new Blackmagic digital camera — URSA Cine Immersive — and up to date variations of DaVinci Resolve Studio and Apple Compressor. This complete toolkit, which will probably be accessible later this yr, will assist make much more immersive movies and collection accessible to Apple Imaginative and prescient Professional customers all over the world.
Extra collection, movies, concert events, and sports activities captured in Apple Immersive Video will probably be launched this yr.
Availability
- Apple Imaginative and prescient Professional is accessible in Australia, Canada, China mainland, Hong Kong, France, Germany, Japan, Singapore, the U.Ok., and the U.S.
- Customers in these nations and areas can get pleasure from a preview of Apple Immersive Video and be taught extra concerning the magic of Apple Imaginative and prescient Professional by reserving a free, 30-minute demo at their native Apple Retailer.
- These Apple Immersive Video items can be found at no extra price from the Apple TV app in Australia, Canada, Hong Kong, France, Germany, Japan, Singapore, the U.Ok., and the U.S. Customers in China can entry Apple Immersive Video from the Migu Video and Tencent Video apps.
- New Apple Immersive Video items debut in U.S. English with subtitles in extra languages. Title availability varies by nation or area.
Press Contacts
Zach Kahn
Apple
Andrea Schubert
Apple
Apple Media Helpline
