The iPhone 17 Professional Max appears to be the favourite of these speeding to seize a brand new Apple gadget on the primary day of preorders. Order this mannequin now in the US, and the look forward to the supply stretches out till October.
In distinction, the super-slim iPhone Air can nonetheless be ordered for supply on launch day, September 19. The identical is true for iPhone 17 Professional and the bottom mannequin iPhone 17.
UPDATE: Two days after 2025 iPhone pre-orders started, the wait time to have most iPhone 17 Professional Max configurations delivered from the U.S. Apple Retailer slipped again to mid October. However the scenario hasn’t modified for the iPhone Air: it will probably nonetheless be ordered for supply on launch day, September 19. In the meantime, early shares of the base-model iPhone 17 and iPhone 17 Professional are beginning to run out.
You’ll wait weeks for iPhone 17 Professional Max, however not iPhone Air
iPhone 17 Professional Max is Apple’s top-of-the-line new mannequin, and that’s traditionally been the most well-liked amongst early adopters. It’s commonplace for the Professional Max variant to exceed Apple’s provide on the day preorders begin.
However the iPhone Air is a totally new gadget. Whether or not tens of millions of shoppers are interested by an ultra-slim iOS handset is unknown, particularly with considerations about restricted battery life — although these appear overblown.
Judging by early demand for these two fashions, extra clients have an interest within the iPhone 17 Professional Max. When preorders for it started early Friday, the net Apple Retailer listed the cargo date as September 19. Inside an hour, these ordering the Professional Max from the Apple web site found that almost all configurations of the top-of-line mannequin wouldn’t ship till late September, and others received’t arrive earlier than October. Two hours after orders started, the supply home windows for the most well-liked configurations vary from October 6 by means of October 13.
In distinction, there’s no further look forward to any iPhone Air configuration. You’ll be able to nonetheless purchase one from the U.S. Apple retailer for supply on September 19, hours after preorders opened this morning. The iPhone 17 Professional and the bottom mannequin iPhone 17 stay out there for supply on September 19, too.
Not 100% definitive
Nevertheless, judging total iPhone demand from wait instances on preorder days is a dicey enterprise. Whether or not the transport date for a brand new mannequin slips relies on what number of models Apple produced as a lot because it does on what number of clients wish to purchase. Sill, Apple is aware of its clients and makes extra of the Professional Max than it does for different fashions, based on analysts.
And the indication of demand disparity suits with the outcomes of a ballot in the newest Cult of Mac each day e-newsletter. In accordance with it, 25% of respondents plan to get an iPhone 17 Professional Max, whereas solely about 4% have an interest within the iPhone Air.
The way to get an iPhone 17 Professional Max on launch day
These desirous to get an iPhone 17 Professional Max as quickly as doable don’t essentially want to attend till October for it, although. A verify by Cult of Mac two hours after preorders started discovered models of the much-sought-after mannequin out there for pickup in Apple retail shops on September 19. That stated, not each variant continues to be out there for launch-day pickup in each Apple retail location. Those that stay close to a big metropolis would possibly have to hunt round to search out an Apple Retailer with an allocation of the variant they need.
Additionally, Apple at all times reserves inventory of recent iPhone fashions for walk-in clients on launch day. Those that can’t preorder the iPhone 17 Professional Max can at all times go to an Apple Retailer on September 19, then stand in line and hope.
Whereas the iPhone Air is one thing fully new, the iPhone 17 Professional additionally brings a reasonably large redesign. These nonetheless attempting to resolve between the iPhone 17 Professional/Professional Max and the iPhone Air can learn the Cult of Mac shopping for information that compares these two new fashions.