What it’s essential to know
- Google has introduced plans to take away quite a lot of options from Android, and the most recent one is Close by Locations.
- Close by Locations within the Cellphone by Google app permits customers to look the title of a enterprise proper within the app, bypassing Google Search or Maps.
- Google says the characteristic wasn’t utilized by many and that going ahead, Google Search and Maps would be the solution to discover enterprise numbers.
Google is thought for killing off merchandise, companies, and options usually, however latest months have been notably robust for Android customers. In January, the corporate introduced that Google Assistant would lose 17 options. Now, the Cellphone by Google app is the most recent casualty, with the Close by Locations characteristic set to be eliminated “within the coming months.”
The modifications have been introduced by Google within the neighborhood boards for the Cellphone app, as noticed by 9to5Google. “We have discovered solely a really small variety of folks use this characteristic, and the overwhelming majority of customers go to Google Search or Maps when in search of business-related cellphone numbers,” the put up stated. “These experiences additionally present richer outcomes and make contact with data for these companies.”
Should you aren’t conversant in Close by Locations, the characteristic basically works like a digital phonebook. You’ll be able to search the names of companies within the Cellphone app and uncover cellphone numbers for these companies with out having them in your contacts. It is partly location-based, pulling the numbers of native outlets and eating places routinely.
Utilizing the Close by Locations characteristic as a substitute of utilizing Google Search and Maps can save customers a number of seconds. Nonetheless, as Google itself notes, the latter choices are usually extra correct. Moreover, Google’s official steering for individuals who use Close by Locations is to change to Google Search and Maps as a substitute.
The characteristic is being eliminated in order that Google can add higher options to the Cellphone app, at the least in keeping with the corporate. New options powered by synthetic intelligence could come to the Cellphone app this 12 months.
“We’re sunsetting this characteristic in order that our crew can give attention to constructing the very best high quality, most dependable, and most modern experiences in cellphone calling,” Google stated within the put up.
Google highlighted a number of the AI-based options it has shipped for the Cellphone app, together with Name Display screen, Maintain For Me, and Direct My Name. Google says there’s “much more deliberate for 2024.”
We will solely assume that Google’s feedback allude to extra AI options coming to the Cellphone app sooner or later this 12 months.
The corporate’s clarification for eradicating Close by Locations is similar one it used for eradicating 17 options from Google Assistant. In that occasion, it stated that the options have been “underutilized.” This time, it stated that solely a small variety of customers took benefit of Close by Locations.
The characteristic removals additionally come as Google continues company-wide layoffs.